{"id":"mkt-x-podcast-host-read-points","track":"marketing","audience":"freelancers","category":"social-content","technique":"grounding","title":"Write host-read ad talking points with a disclosure first","free":false,"task":"You host a podcast about small-space gardening, and Terrace Tools is sponsoring an episode. Write at most 4 bullets of talking points, each under 16 words: the first discloses the sponsorship, then approved claims only, and the last gives the promo URL. Don't say you've used the tools (you haven't yet), and use plain text with no heading.","materialLabel":"Sponsor brief (attached to your prompt automatically)","material":"SPONSOR BRIEF - Terrace Tools (for \"The Balcony Plot\" podcast, ep. 87)\n\nProduct: Terrace Tools compact garden set - trowel, pruners, weeder, in a canvas roll. $39.\n\nApproved claims:\n- Stainless steel heads, ash wood handles\n- The whole set rolls up to the size of a water bottle\n- Lifetime replacement if a tool breaks\n\nNot approved:\n- \"Rust-proof\" (stainless resists rust, but legal says don't promise rust-proof)\n- \"Made in USA\" - handles are made in the US, heads are imported\n\nPromo: 15% off at terracetools.com/balcony (the old link terracetools.com/podcast is dead)\n\nDisclosure: say \"This episode is sponsored by Terrace Tools\" before the ad.\nMy note: the sample set hasn't arrived yet, so no \"I love these\" or \"I use them every day.\"","rules":[{"type":"maxBullets","max":4},{"type":"plainText"}],"mistakes":[{"title":"Forgetting the disclosure","why":"The AI jumps straight into the pitch.","fix":"Add: \"First bullet: This episode is sponsored by Terrace Tools.\"","checks":["r0"]},{"title":"Using the dead link","why":"Both links are in the notes.","fix":"Add: \"Last bullet: 15% off at terracetools.com/balcony.\"","checks":["r0"]},{"title":"Unapproved claims","why":"Rust-proof and made in USA are easy selling points.","fix":"Add: \"Never rust-proof or made in USA.\"","checks":["r1"]},{"title":"Faking a personal endorsement","why":"Host reads in the AI's training say \"I use these every day\".","fix":"Add: \"Don't say I've used or love them.\"","checks":["r2"]},{"title":"Too many bullets","why":"The AI writes a full script with bold sections.","fix":"Add: \"At most 4 bullets, plain text, no heading.\"","checks":["maxBullets","plainText"]}],"promptHints":[{"label":"Starts with the disclosure","patterns":["sponsored by","disclos"]},{"label":"Uses the right link","patterns":["/balcony","promo url","link"]},{"label":"Rules out unapproved claims","patterns":["rust","made in usa","approved"]},{"label":"Rules out personal use","patterns":["i use","personal","haven't"]},{"label":"Limits the bullets","patterns":["\\b(4|four)\\b.{0,15}bullet","bullet.{0,20}\\b(4|four)\\b"]}],"hint":"Host reads have a disclosure rule and approved claims. Tell the AI the order, the right link and what you can't say about yourself.","rubricLabels":["The first bullet discloses that the episode is sponsored by Terrace Tools, and the last bullet gives terracetools.com/balcony (never the /podcast link)","Uses only approved claims: never says rust-proof or made in USA","No bullet says or suggests the host has used or loves the tools, each bullet is under 16 words, and there is no heading"]}