{"id":"mkt-x-sales-deck-claim-labels","track":"marketing","audience":"sales","category":"research","technique":"verification","title":"Check sales deck claims about a rival against their own page","free":false,"task":"Before a deal review, you're checking 4 claims your team's deck makes about rival Ledgerly against Ledgerly's pricing page. Write exactly 4 numbered lines in the shape Claim - Confirmed, Wrong or Not on page - one-phrase reason, under 14 words each. Use only the pricing page, and reply with only the plain-text list.","materialLabel":"Deck claims and rival page (attached to your prompt automatically)","material":"DECK CLAIMS (slide 9, \"Why not Ledgerly?\"):\n1. \"Ledgerly charges $45 per user per month.\"\n2. \"Ledgerly has no mobile app.\"\n3. \"Ledgerly limits you to 3 bank connections.\"\n4. \"Ledgerly support is offshore and slow.\"\n\nLEDGERLY PRICING PAGE (captured Apr 2):\n- Standard: $39 per user per month, billed annually; $45 per user per month billed monthly\n- \"Unlimited bank connections on every plan\"\n- \"Mobile apps for iPhone and Android\"\n- Support: \"Email and chat support, Mon-Fri\" (nothing about location or speed)\n\nSales manager note: deal review is Thursday.","rules":[{"type":"numberedItems","count":4},{"type":"plainText"}],"mistakes":[{"title":"Defending the deck","why":"The AI assumes your team's claims are right.","fix":"Add: \"Check each claim only against their pricing page.\"","checks":["r0"]},{"title":"Guessing on missing info","why":"The AI calls the support claim wrong or right instead of unproven.","fix":"Add: \"If the page doesn't say, label it Not on page.\"","checks":["r1"]},{"title":"Fuzzy labels","why":"The AI writes \"partly true\" or \"misleading\".","fix":"Add: \"Use exactly Confirmed, Wrong or Not on page.\"","checks":["r2"]},{"title":"Getting a table","why":"The AI builds a table with bold verdicts.","fix":"Add: \"Exactly 4 numbered lines, plain text.\"","checks":["numberedItems","plainText"]}],"promptHints":[{"label":"Sets the labels","patterns":["confirmed","wrong","not on page"]},{"label":"Limits the source","patterns":["only (the )?pricing page","their page"]},{"label":"Asks for a reason","patterns":["reason","why"]},{"label":"Says how many","patterns":["\\b(4|four)\\b.{0,20}(lines|claims)","exactly \\d+"]},{"label":"Asks for only the list","patterns":["only the (numbered )?list","no (intro|notes|explanation)","nothing else","plain text"]}],"hint":"Exact labels make fact-checks reliable. Give the AI three labels, the one source that counts, and what to do when it's silent.","rubricLabels":["Claim 1 is labeled Confirmed (the page shows $45 billed monthly; noting $39 annual is fine), claim 2 is Wrong (they have iPhone and Android apps), and claim 3 is Wrong (unlimited bank connections)","Claim 4 is labeled Not on page (the page says nothing about support location or speed)","Each line uses exactly one of the labels Confirmed, Wrong or Not on page with a short reason, is under 14 words, and the reply is only the numbered list"]}