{"id":"mkt2-budget-pacing-table-month","audience":"marketing","category":"data","track":"marketing","technique":"verification","level":"intermediate","title":"Flag campaigns over or under budget pace on day 20 of 30","free":false,"task":"It's day 20 of a 30-day month and you're checking ad spend pace. Write a prompt for a markdown table with columns Campaign | % spent | Status, where % spent is spent divided by monthly budget (whole number), and Status is \"Over pace\" if % spent is more than 5 points above the share of the month elapsed, \"Under pace\" if more than 5 points below, and \"On pace\" otherwise. End with a line starting \"Total:\" like \"Total: $X of $Y (Z%)\". Under 80 words.","materialLabel":"Spend report (attached to your prompt automatically)","material":"AD SPEND - day 20 of 30\n\nCampaign | Monthly budget | Spent so far\nSearch | $6,000 | $4,500\nSocial | $3,000 | $1,500\nDisplay | $1,000 | $900\n\nShare of month elapsed: 20 / 30 = 67%.\nNotes: Social has two ads paused for creative review (back Monday). Display had a one-day price spike on day 12. Finance would like to see totals only for campaigns above 0% spent.\nPlan for next month: raise search to $7,000 (not relevant to this month's pace).","rules":[{"type":"plainText"},{"type":"maxWords","max":80}],"mistakes":[{"title":"Ignoring the 5-point band","why":"The AI calls everything above 67% over pace or just guesses.","fix":"State the rule: more than 5 points above or below the elapsed share.","checks":["r1"]},{"title":"Wrong denominators","why":"The AI divides by remaining budget or days.","fix":"Say: \"% spent = spent / monthly budget.\"","checks":["r0"]},{"title":"Adding plans and commentary","why":"The AI mentions next month's search increase.","fix":"Say: \"Only this month's numbers; no other text.\"","checks":["r2","maxWords"]},{"title":"Letting markdown through","why":"AI adds bold text and headings by default.","fix":"Add: \"Plain text only, no bold, no headings.\"","checks":["plainText"]}],"promptHints":[{"label":"Names the table columns","patterns":["campaign.*%? spent.*status"]},{"label":"Defines % spent","patterns":["spent (divided by|/) (monthly )?budget"]},{"label":"States the 5-point rule","patterns":["5 points","five points","over pace","under pace"]},{"label":"Gives the Total line","patterns":["total:","\\$x of \\$y"]},{"label":"Caps length","patterns":["80 words","no other text"]}],"hint":"Pacing needs a clear threshold. State the % spent formula, the 5-point band for each status and the Total line.","mission":"Flag which campaigns are over or under budget pace on day 20.","musts":["Compare to share of month","More than 5 points","Total line at end"],"rubricLabels":["The table has the columns Campaign | % spent | Status with Search 75%, Social 50% and Display 90%","Statuses are Over pace for Search and Display and Under pace for Social, using the 5-point rule around 67%","The last line is Total: $6,900 of $10,000 (69%), and nothing about next month's plan appears"]}