{"id":"mkt2-social-image-text-overlays","audience":"designers","category":"social-content","track":"marketing","technique":"constraints","level":"intermediate","title":"Write three image overlay texts of six words or fewer","free":false,"task":"You're making a square social image for the Cedar & Salt autumn soup launch. Write a prompt for exactly 3 numbered overlay texts for the image, each 6 words or fewer, each different in angle, and none with a number, price or date unless it's in the approved list. No exclamation marks and no emoji. Plain text, overlay texts only.","materialLabel":"Launch notes (attached to your prompt automatically)","material":"CEDAR & SALT - autumn soup launch\n\nProduct: 4 ready-to-heat soups (pumpkin, mushroom barley, lentil, chicken noodle), sold in 16 oz jars.\nApproved to use on social: \"4 new soups\"; \"Made in small batches\"; \"Ready in 3 minutes\" (microwave time tested).\nNot approved yet: price ($9 per jar is not final), the launch date (Nov 23 is not confirmed), \"healthy\" and \"all natural\" claims (no sign-off).\nDesign notes: text overlays must be readable at thumbnail size; short lines; avoid ALL CAPS paragraphs.\nPast overlay that tested badly: \"The BEST soup you'll ever have!\" (superlative with exclamation).\nBrand voice: warm, a little cozy.","rules":[{"type":"numberedItems","count":3},{"type":"maxWords","max":25}],"mistakes":[{"title":"Using unapproved facts","why":"The AI includes the $9 price or Nov 23.","fix":"Say: \"Numbers only from the approved list.\"","checks":["r1"]},{"title":"Over six words","why":"The AI writes taglines.","fix":"Say: \"Each 6 words or fewer.\"","checks":["r0"]},{"title":"Hype and exclamation","why":"The AI writes 'best soup ever!'.","fix":"Say: \"No exclamation marks, emoji or superlatives.\"","checks":["r2"]},{"title":"Wrong number of items","why":"AI adds extra items or drops the numbering.","fix":"Say the exact count and show the format, like \"1. Label: detail\".","checks":["numberedItems"]},{"title":"Trusting the AI to count words","why":"AI is bad at counting and often runs past a word limit.","fix":"Cap each part (for example \"each line under 15 words\") so the total lands well under the limit.","checks":["maxWords"]}],"promptHints":[{"label":"Sets count and numbering","patterns":["3 numbered","three numbered","exactly 3"]},{"label":"Sets the word cap","patterns":["6 words","six words"]},{"label":"Limits numbers to approved","patterns":["approved","only .*list"]},{"label":"Bans exclamation, emoji, superlatives","patterns":["exclamation","emoji","superlative"]},{"label":"Asks for different angles","patterns":["different","angle"]}],"hint":"Overlay text must be tiny and safe. Give the word cap, the approved-numbers rule and the bans.","mission":"Write three image texts for the Cedar & Salt soup launch.","musts":["6 words max","Different angles","Approved numbers only"],"rubricLabels":["There are exactly 3 numbered overlay texts, each 6 words or fewer and each with a different angle","Any number, price or date used comes from the approved list (4 new soups, small batches, 3 minutes); no $9, Nov 23, healthy or all natural","None has an exclamation mark, emoji or superlative like best"]}