{"id":"revops-battlecard-change-note-for-reps","audience":"revops","category":"sales-work","technique":"audience","track":"sales","level":"beginner","title":"Tell reps what changed in a competitor's pricing in four lines","free":false,"task":"Write an update for reps about a competitor change as exactly 4 plain-text lines starting What changed:, Effective:, Say this:, Don't say:. Each line under 22 words. Use only the verified facts (checked on their site), not the rumor. Say this is one sentence a rep can speak to a buyer. Don't say names the rumor and one other thing to avoid.","materialLabel":"Competitive intel (attached to your prompt automatically)","material":"COMPETITOR: Tallyforge (billing software). Intel log, Nov 2026:\n\nVERIFIED (competitor's public pricing page, checked Nov 5):\n- The Pro plan rose from $60 to $72 per user per month.\n- The change is effective Jan 1 2027 for new customers; existing customers keep current pricing until their renewal date.\n- The Starter plan stays at $30 per user per month.\n\nRUMOR (not verified): A rep heard from a prospect that Tallyforge is \"about to be acquired and will shut down the Starter plan.\" No source.\n\nOur pricing: Pro-equivalent plan is $65 per user per month (price page, 2026).\n\nPolicy: reps may state competitor prices only if verified and dated; never speculate about a competitor's finances, ownership or product shutdowns.","rules":[{"type":"plainText"},{"type":"maxWords","max":95}],"mistakes":[{"title":"Repeating the rumor as fact","why":"The AI says Tallyforge is being acquired.","fix":"Add: \"Use verified facts only; the rumor goes under Don't say.\"","checks":["r2"]},{"title":"Missing the effective-date detail","why":"The AI omits existing-customer pricing.","fix":"Add: \"Effective: new customers Jan 1 2027; existing keep price until renewal.\"","checks":["r1"]},{"title":"Unverified claims in Say this","why":"The AI claims we're better.","fix":"Add: \"Say this uses only verified prices.\"","checks":["r2"]},{"title":"Long note","why":"The AI writes a long memo.","fix":"Add: \"Four labeled lines, plain text, each under 22 words.\"","checks":["r0","plainText","maxWords"]}],"promptHints":[{"label":"Lists the four labels","patterns":["what changed","effective","say this","don.t say"]},{"label":"Uses verified facts only","patterns":["verified","not the rumor"]},{"label":"Names the date nuance","patterns":["new customers","existing","renewal"]},{"label":"Handles the rumor","patterns":["rumor","don.t say"]},{"label":"Plain text","patterns":["plain text","under 22"]}],"hint":"Give the four labels and say to use only the verified facts and where the rumor goes.","rubricLabels":["Has exactly four lines starting What changed:, Effective: , Say this: and Don't say: in that order","What changed says the Pro plan rose from $60 to $72 per user per month and Effective says Jan 1 2027 for new customers with existing customers unchanged until renewal","Say this is one sentence that uses only verified prices (such as our $65 versus their $72), and Don't say names the acquisition and shutdown rumor without presenting it as fact"]}