{"id":"wri-pm-beta-rules-for-sales","audience":"product-managers","category":"explaining","technique":"constraints","title":"Explain beta program rules to sales reps in three lines","free":false,"task":"Sales reps keep offering the beta to the wrong customers. Explain the rules in exactly 3 numbered lines labeled 'Who:', 'Say:' and 'Never:', each under 18 words, using the current eligibility rule. The Say line must include the approved one-sentence pitch in quotation marks. Plain text, nothing else. Write a prompt that gets that.","materialLabel":"Beta program notes (attached to your prompt automatically)","material":"ROUTEWISE AUTO-SCHEDULING BETA - notes for sales enablement\n\nEligibility:\n- Started as customers with 50+ seats. Changed Nov 4: now 25+ seats, on the Pro or Enterprise plan, AND an admin who agrees to a 30-minute feedback call each month.\n- Free plan and Starter plan customers are never eligible.\n\nApproved pitch (from product marketing): \"You're invited to try Auto-Scheduling early and help shape it before launch.\"\n\nWhat reps must not do:\n- Promise a launch date. (General availability is \"targeting spring\" internally, not committed.)\n- Promise the feature will be free after beta. Pricing isn't decided.\n- Add customers themselves; send names to beta@routewise.example and product approves.\n\nContext:\n- 40 customers in the beta so far; room for 60.\n- Last week a rep promised a Starter customer \"free forever access\". We had to walk it back.","rules":[{"type":"numberedItems","count":3},{"type":"plainText"}],"mistakes":[{"title":"Writing a full enablement doc","why":"The AI writes a page of sections, FAQs and objection handling.","fix":"Show it: \"Exactly 3 numbered lines: 1. Who: ... 2. Say: ... 3. Never: ...\"","checks":["numberedItems","r0"]},{"title":"Old rule, reworded pitch","why":"The AI may use the old 50-seat rule and paraphrase the approved pitch.","fix":"Say it: \"25+ seats, Pro or Enterprise, monthly feedback call. Quote the pitch word for word.\"","checks":["r1"]},{"title":"Missing the don'ts","why":"The AI focuses on selling and skips the promises reps must not make.","fix":"Add: \"Never: promise a launch date or that it stays free. Nothing else. Plain text.\"","checks":["r2","plainText"]}],"promptHints":[{"label":"Gives the labels","patterns":["who:","say:","never:","label"]},{"label":"Uses the current rule","patterns":["25","current","updated"]},{"label":"Keeps the pitch exact","patterns":["word for word","verbatim","exact","quot"]},{"label":"Covers what not to promise","patterns":["launch date","free","don'?t promise","never"]},{"label":"Asks for plain text","patterns":["plain","no bold","no markdown","no formatting","no headings"]}],"hint":"Reps need who, what to say and what never to say. Give the AI those three labels, the current rule and the exact pitch.","rubricLabels":["The 3 lines are labeled 'Who:', 'Say:' and 'Never:' in that order","The Who line gives the current rule (25+ seats, Pro or Enterprise, and an admin who agrees to monthly feedback calls), not 50+ seats, and the Say line includes the approved pitch in quotation marks word for word","The Never line covers not promising a launch date and/or not promising it stays free, and there is nothing before or after the 3 lines"]}