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Write launch caption variants with exactly two hashtags

Practice: Setting limits and rules. About 5 minutes.

About this exercise

You own Nightjar Candle Co. and are launching a winter collection on Instagram. Write exactly 3 numbered caption variants, each under 30 words, each with the corrected launch date and ending with exactly the 2 brand hashtags. No emojis and no "selling out fast" pressure, and reply with only the plain-text list.

Common mistakes when you ask AI for this

  • Using the old date. Friday, Nov 14 comes first in the notes. Try: Add: "Launch is Saturday, Nov 15, 10am."
  • Piling on hashtags. The AI adds #candles #cozy #hygge and more. Try: Add: "End with exactly #NightjarCandles #WinterAtNightjar, no others."
  • Fake scarcity. "Selling out fast!" is the AI's default launch line. Try: Add: "No selling out fast or limited stock. No emojis."
  • Getting labeled variants. The AI bolds variant names and adds posting tips. Try: Add: "Exactly 3 numbered captions, plain text."

What a strong prompt includes

  • Uses the new date
  • Sets the hashtags
  • Rules out emojis and pressure
  • Says how many
  • Asks for only the list

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