Library › Marketing AI › Small business owners
Write social ad variants with the new intro offer
Practice: Setting limits and rules. About 5 minutes.
About this exercise
You own Stillwater Yoga and are running social ads for new students. Write exactly 3 numbered ad texts, each under 30 words, each mentioning the new intro offer exactly as the update states it and ending with "Book at stillwateryoga.com". The free week is gone, so don't mention it, and make no health or weight-loss claims. Plain text, only the list.
Common mistakes when you ask AI for this
- Asking for "some ads". The AI writes long ads with headlines, emojis and bold labels. Try: Set the shape: "Exactly 3 numbered ad texts, plain text."
- Using the old offer. The free week comes first in the notes, and free is a strong hook. Try: Add: "Use the new offer exactly: 30 days unlimited for $49. No free week."
- Letting it promise results. Yoga ads in the AI's training promise stress relief and weight loss. Try: Add: "No health or weight-loss claims."
- No length or ending. Each ad gets a different call to action and runs long. Try: Add: "Each under 22 words, ending with: Book at stillwateryoga.com"
What a strong prompt includes
- Says how many
- Uses the new offer
- Rules out the free week
- Rules out health claims
- Asks for only the list
Related exercises
- Announce a referral bonus with the steps to claim it (Marketing AI · HR and recruiting)
- Announce the employee assistance program in three steps (Writing AI · HR and recruiting)
- Answer a patient portal message about delayed lab results (Writing AI · Nurses and healthcare workers)
- Answer a refill request without promising approval (Writing AI · Nurses and healthcare workers)
- Answer an angry 'I unsubscribed' email honestly (Marketing AI · Marketing and content)