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Write a launch FAQ the sales team can trust

Practice: Keeping the AI to your sources. About 5 minutes.

About this exercise

Sales gets the Team Inbox launch FAQ on Monday, and reps will quote it to customers word for word. You need exactly 4 numbered Q&A pairs answering the 4 questions reps asked, each written as '1. Q: ...' with the answer on the next line starting 'A: Yes' or 'A: No', each answer under 15 words, plain text. Use the final pricing decision, not the earlier plan.

Common mistakes when you ask AI for this

  • Asking for 'an FAQ'. The AI writes 8-10 questions with bold headings, including ones nobody asked. Try: Be exact: "Exactly the 4 questions reps asked, numbered, plain text."
  • Trusting the AI to count words. AI is bad at counting. Ask for a total word limit and it often lands over it. Try: Cap each answer instead: "each answer under 12 words."
  • Quoting the old price. The $5 draft price is still in the notes, and the AI may repeat it. Try: Add: "Use the Jan 20 update: no Pro add-on, Business-only until Q3."
  • Long, hedged answers. The AI explains around the answer, and reps can't quote it. Try: Add: "Each answer starts 'A: Yes' or 'A: No' and is under 15 words."
  • Leaking the roadmap. The AI mentions upcoming features to sound helpful. Try: Add: "Don't mention AI auto-reply or anything not launched."

What a strong prompt includes

  • Uses the final pricing
  • Asks for Yes/No starts
  • Limits to the asked questions
  • Keeps the roadmap out
  • Sets a word limit

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