Write an honest objection talk track for the playbook

About this exercise

You're adding an objections section to the sales playbook. For each of the three objections in the notes, write a two-line pair: "They say:" then "You say:". Use only the approved proof points, and don't use any deadline or price-increase pressure. Plain text, under 150 words.

Common mistakes when you ask AI for this

• Not naming the approved list. The AI grabs the most persuasive line, including unapproved claims. Try: Add: "Use only the approved proof points."
• Allowing pressure tactics. Sales copy from AI often adds urgency like "prices go up soon". Try: Add: "No deadlines, scarcity or price-increase pressure."
• No pair format. The AI writes paragraphs of advice for each objection. Try: Show it: "They say: ... then You say: ..., one line each."
• Getting markdown. The AI bolds the objections and adds headings. Try: Add: "Plain text, no bold."

What a strong prompt includes

• Shows the pair format
• Uses approved points only
• Bans pressure
• Covers each objection
• Asks for plain text

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