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Derive three voice rules with word-for-word examples from past posts

  • For Marketing and content
  • You practice Showing an example of what you want
  • Time about 5 minutes
  • Level Advanced

About this exercise

You're writing a voice guide for Kettlebell Coffee from past posts. Write a prompt for a markdown table with columns Trait | Do | Don't and exactly three rows: Short sentences, Plain words, Dry humor. Each Do is a quote of 12 words or fewer copied word for word from the on-brand posts, and each Don't is a quote copied word for word from the off-brand post. Under 100 words, no other text.

Common mistakes when you ask AI for this

  • Paraphrasing the examples. The AI writes examples in its own words. Try: Say: "Quotes copied word for word."
  • Mixing posts. The AI takes a Don't from an on-brand post. Try: Say: "Do from posts A to D; Don't from Post E only."
  • Adding extra rows. The AI adds emoji or exclamation traits. Try: Say: "Exactly three rows."
  • Letting markdown through. AI adds bold text and headings by default. Try: Add: "Plain text only, no bold, no headings."
  • Trusting the AI to count words. AI is bad at counting and often runs past a word limit. Try: Cap each part (for example "each line under 15 words") so the total lands well under the limit.

What a strong prompt includes

  • Names the columns
  • Lists the three traits
  • Requires verbatim quotes
  • Splits on-brand and off-brand sources
  • Caps quote and length

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