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Write a product listing that skips claims you can't back up

Practice: Keeping the AI to your sources. About 5 minutes.

About this exercise

You make candles and sell them on a handmade marketplace. Write the listing description for your new Cedar & Smoke candle: under 60 words, talking to a gift buyer as "you", with the corrected burn time. Don't call it non-toxic, clean or eco-friendly, since your wax supplier can't certify that. End with the exact line "Ships in 2 business days." Plain text.

Common mistakes when you ask AI for this

  • Missing the correction. The old 60-hour figure comes first, and the AI uses it. Try: Add: "Burn time is about 45 hours, not 60."
  • Copying competitor claims. Candle listings online are full of non-toxic and clean-burning claims, so the AI adds them. Try: Add: "Never say non-toxic, clean, eco-friendly or natural."
  • Not naming the buyer. The AI writes a generic scent description instead of talking to someone buying a gift. Try: Add: "Talk to a gift buyer as 'you'. End with: Ships in 2 business days."
  • Trusting the AI to count words. Listings come back at 100+ words with bullet lists of specs. Try: Cap it: "3 sentences, each under 14 words, then the shipping line."
  • Getting markdown. The AI bolds the product name and adds a specs heading. Try: Add: "Plain text, no bold, no headings."

What a strong prompt includes

  • Uses the corrected burn time
  • Bans the unprovable claims
  • Names the buyer
  • Sets the ending
  • Sets a length

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